Memorandum
Date: May 9, 2023
To: The Honorable Lake County Board of Supervisors
From: Board of Supervisors
Subject: Presentation of Proclamation Designating the Month of May as Tourism Month in Lake County
Executive Summary:
WHEREAS, Tourism plays a critical role in Lake County and the state’s economic prosperity; and
WHEREAS, A robust travel industry provides significant economic benefits for the entire state, generating more than $134.7 billion dollars in visitor spending in 2022; and
WHEREAS, Travel has been the foundation of a healthy workforce, serving as one of the largest private-sector employers in California, supporting 1.1 million jobs in 2022; and
WHEREAS, Spending by travelers benefits state and local governments alike, generating $11.9 billion dollars in tax revenue in 2022 to support essential public services and programs that benefit all Californians; and
WHEREAS, In Lake County, Tourism generated $175.8 million in visitor spending, $13.1 million in state and local tax revenue and 1,800 jobs in 2022; and
WHEREAS, The COVID-19 pandemic devastated every sector of the travel industry with staggering economic impacts, affecting every community in California, including Lake County; and
WHEREAS, California’s tourism industry’s resilience has brought the economic impact of travel more than 90 percent back to pre-pandemic levels in 2022; and
WHEREAS, The rebound of travel will continue to drive the rebuilding of California’s economy and workforce; and
WHEREAS, The California Legislature in 2016 declared every May as California Tourism Month to celebrate the positive economic impact of the tourism in California; and
WHEREAS, Californians can help put their fellow Californians back to work and support the recovery of local businesses by traveling in California; now,
NOW THEREFORE, BE IT PROCLAIMED that the Board of Supervisors Designates May 2023 as Tourism Month in Lake County, and urge the residents of Lake County to join me in recognizing the critical role this industry plays in Lake County.
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Recommended Action: Presentation Only.